Once you have a ecommerce website then how will clients find it?
You need to have strategies in place to attract clients to your website and to target the clients that are the most likely to purchase your products and services. You should develop a marketing plan and establish a budget to target your clients so that they visit your website or contact you via email or phone.
Paid advertising can use traditional media or web based marketing such as google adwords to market your business.
You can also use external websites, blogs, social networking websites such as facebook & twitter to add information about your business and this is linked to your website.
You should keep all client email & contact information so that you can send them newsletters & emails on a regular basis to encourage them to visit your website on a regular basis.
The more traffic and links that your website has leads to higher keyword rankings on the major search engines and this helps to keep higher traffic numbers for your website.
It is very important that you have a ongoing strategy on attracting new clients and visitors to your website.
It takes time and effort to implement your strategy and marketing plan but it will raise the profile of your website & business.